:root {
  --ink: #10100f;
  --ink-soft: #22221f;
  --paper: #f4efe5;
  --paper-deep: #e7e0d2;
  --white: #fffdf7;
  --yellow: #ffd84d;
  --red: #ff4b36;
  --blue: #6aa9ff;
  --muted: #68665f;
  --border: 2px solid var(--ink);
  --shell: min(1200px, calc(100vw - 48px));
  --display: "Arial Black", "Helvetica Neue", Arial, sans-serif;
  --body: Inter, ui-sans-serif, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  color: var(--ink);
  background: var(--paper);
  font-family: var(--body);
  font-size: 16px;
  line-height: 1.55;
  overflow-x: hidden;
}

body.modal-open {
  overflow: hidden;
}

button,
input,
textarea {
  font: inherit;
}

button,
a {
  -webkit-tap-highlight-color: transparent;
}

button {
  color: inherit;
}

a {
  color: inherit;
}

img {
  display: block;
  max-width: 100%;
}

.skip-link {
  position: fixed;
  left: 18px;
  top: 18px;
  z-index: 10000;
  padding: 12px 16px;
  background: var(--white);
  border: var(--border);
  transform: translateY(-150%);
}

.skip-link:focus {
  transform: translateY(0);
}

.sr-only {
  position: absolute;
  width: 1px;
  height: 1px;
  padding: 0;
  margin: -1px;
  overflow: hidden;
  clip: rect(0, 0, 0, 0);
  white-space: nowrap;
  border: 0;
}

.announcement {
  height: 38px;
  overflow: hidden;
  background: var(--yellow);
  border-bottom: var(--border);
}

.announcement-track {
  display: flex;
  width: max-content;
  height: 100%;
  align-items: center;
  gap: 28px;
  padding-left: 28px;
  font-family: var(--display);
  font-size: 12px;
  letter-spacing: .08em;
  animation: ticker 24s linear infinite;
}

.announcement-track i {
  color: var(--red);
  font-style: normal;
  font-size: 17px;
}

@keyframes ticker {
  to { transform: translateX(-50%); }
}

.site-header {
  position: relative;
  z-index: 20;
  display: grid;
  grid-template-columns: auto 1fr auto;
  align-items: center;
  width: var(--shell);
  min-height: 84px;
  margin: 0 auto;
  border-bottom: 1px solid rgba(16, 16, 15, .2);
}

.brand,
.application-brand {
  text-decoration: none;
  font-family: var(--display);
  font-size: 21px;
  letter-spacing: -.05em;
}

.brand b,
.application-brand span,
.footer-brand span {
  color: var(--red);
}

.site-header nav {
  display: flex;
  justify-content: center;
  gap: 34px;
}

.site-header nav a {
  position: relative;
  text-decoration: none;
  font-weight: 700;
  font-size: 14px;
}

.site-header nav a::after {
  position: absolute;
  right: 0;
  bottom: -6px;
  left: 0;
  height: 2px;
  background: var(--red);
  content: "";
  transform: scaleX(0);
  transform-origin: right;
  transition: transform .25s ease;
}

.site-header nav a:hover::after,
.site-header nav a:focus-visible::after {
  transform: scaleX(1);
  transform-origin: left;
}

.nav-cta {
  padding: 11px 16px;
  border: var(--border);
  background: var(--white);
  box-shadow: 4px 4px 0 var(--ink);
  font-weight: 900;
  cursor: pointer;
  transition: transform .18s ease, box-shadow .18s ease, background .18s ease;
}

.nav-cta:hover,
.nav-cta:focus-visible {
  background: var(--yellow);
  box-shadow: 1px 1px 0 var(--ink);
  transform: translate(3px, 3px);
}

.hero {
  position: relative;
  min-height: calc(100svh - 38px);
  padding: 54px 0 60px;
  overflow: hidden;
  background:
    radial-gradient(circle at 15% 20%, rgba(255, 216, 77, .25), transparent 28%),
    linear-gradient(rgba(16, 16, 15, .035) 1px, transparent 1px),
    linear-gradient(90deg, rgba(16, 16, 15, .035) 1px, transparent 1px),
    var(--paper);
  background-size: auto, 32px 32px, 32px 32px, auto;
}

.hero::before {
  position: absolute;
  top: 16%;
  left: -80px;
  width: 170px;
  height: 170px;
  border: 32px solid var(--red);
  border-radius: 50%;
  content: "";
  opacity: .9;
}

.hero::after {
  position: absolute;
  right: -60px;
  bottom: 9%;
  width: 220px;
  height: 46px;
  background: var(--blue);
  content: "";
  transform: rotate(-18deg);
}

.hero-grid {
  position: relative;
  z-index: 2;
  display: grid;
  grid-template-columns: minmax(0, 1.2fr) minmax(390px, .8fr);
  gap: clamp(42px, 5vw, 76px);
  align-items: center;
  width: var(--shell);
  margin: 0 auto;
}

.hero-kicker {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  padding: 8px 11px;
  margin-bottom: 24px;
  border: 1px solid var(--ink);
  background: rgba(255, 253, 247, .8);
  font-size: 12px;
  font-weight: 900;
  letter-spacing: .08em;
  text-transform: uppercase;
}

.pulse-dot {
  width: 9px;
  height: 9px;
  border-radius: 50%;
  background: var(--red);
  box-shadow: 0 0 0 0 rgba(255, 75, 54, .5);
  animation: pulse 1.8s infinite;
}

@keyframes pulse {
  70% { box-shadow: 0 0 0 8px rgba(255, 75, 54, 0); }
  100% { box-shadow: 0 0 0 0 rgba(255, 75, 54, 0); }
}

h1,
h2,
h3,
p {
  margin-top: 0;
}

.hero h1 {
  max-width: 800px;
  margin-bottom: 20px;
  font-family: var(--display);
  font-size: clamp(52px, 5.8vw, 84px);
  line-height: .91;
  letter-spacing: -.075em;
  text-transform: uppercase;
}

.hero h1 em {
  position: relative;
  z-index: 1;
  display: inline;
  color: var(--red);
  font-family: Georgia, serif;
  font-weight: 700;
  letter-spacing: -.06em;
  text-transform: none;
}

.hero h1 em::after {
  position: absolute;
  right: 0;
  bottom: 2px;
  left: 0;
  z-index: -1;
  height: 12px;
  background: var(--yellow);
  content: "";
  transform: rotate(-1deg);
}

.hero-lede {
  max-width: 680px;
  margin-bottom: 24px;
  font-size: clamp(18px, 1.6vw, 22px);
  line-height: 1.5;
}

.hero-actions {
  display: flex;
  gap: 28px;
  align-items: center;
}

.mega-cta {
  position: relative;
  display: inline-flex;
  min-height: 70px;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
  padding: 0 12px 0 25px;
  overflow: hidden;
  border: 3px solid var(--ink);
  background: var(--yellow);
  box-shadow: 8px 8px 0 var(--ink);
  font-family: var(--display);
  font-size: 16px;
  letter-spacing: -.025em;
  cursor: pointer;
  transform: translate3d(0, 0, 0);
  transition: box-shadow .2s ease, background .2s ease;
}

.mega-cta::before {
  position: absolute;
  top: -100%;
  left: -30%;
  width: 38%;
  height: 300%;
  background: rgba(255, 255, 255, .55);
  content: "";
  transform: rotate(20deg);
  transition: left .55s cubic-bezier(.2, .8, .2, 1);
}

.mega-cta:hover::before,
.mega-cta:focus-visible::before {
  left: 125%;
}

.mega-cta:hover,
.mega-cta:focus-visible {
  background: #ffe476;
  box-shadow: 4px 4px 0 var(--ink);
}

.cta-label,
.cta-arrow {
  position: relative;
  z-index: 1;
}

.cta-arrow {
  display: grid;
  width: 48px;
  height: 48px;
  place-items: center;
  background: var(--ink);
  color: var(--white);
  font-size: 24px;
  transition: transform .25s cubic-bezier(.2, .8, .2, 1), background .2s ease;
}

.mega-cta:hover .cta-arrow,
.mega-cta:focus-visible .cta-arrow {
  background: var(--red);
  transform: rotate(8deg) scale(1.06);
}

.watch-link {
  display: flex;
  align-items: center;
  gap: 12px;
  text-decoration: none;
}

.play-icon {
  display: grid;
  width: 48px;
  height: 48px;
  place-items: center;
  border: var(--border);
  border-radius: 50%;
  background: var(--white);
  font-size: 13px;
  transition: transform .2s ease, background .2s ease;
}

.watch-link:hover .play-icon {
  background: var(--red);
  color: var(--white);
  transform: scale(1.08);
}

.watch-link b,
.watch-link small {
  display: block;
}

.watch-link b {
  font-size: 13px;
}

.watch-link small {
  color: var(--muted);
  font-size: 12px;
}

.micro-proof {
  display: flex;
  align-items: center;
  gap: 8px;
  margin: 22px 0 0;
  color: var(--muted);
  font-size: 13px;
}

.micro-proof span {
  display: grid;
  width: 20px;
  height: 20px;
  place-items: center;
  border-radius: 50%;
  background: var(--ink);
  color: var(--yellow);
  font-size: 11px;
}

.hero-visual {
  position: relative;
  max-width: 520px;
  margin-left: auto;
}

.portrait-frame {
  position: relative;
  aspect-ratio: .78;
  overflow: hidden;
  border: 4px solid var(--ink);
  background: var(--ink);
  box-shadow: 14px 14px 0 var(--blue);
  transform: rotate(1.3deg);
}

.portrait-frame img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center 48%;
  filter: saturate(.84) contrast(1.04);
}

.portrait-scrim {
  position: absolute;
  inset: 45% 0 0;
  background: linear-gradient(transparent, rgba(16, 16, 15, .88));
}

.portrait-caption {
  position: absolute;
  right: 24px;
  bottom: 22px;
  left: 24px;
  color: var(--white);
}

.portrait-caption span {
  display: block;
  margin-bottom: 5px;
  color: var(--yellow);
  font-size: 11px;
  font-weight: 900;
  letter-spacing: .14em;
}

.portrait-caption b {
  display: block;
  max-width: 330px;
  font-family: var(--display);
  font-size: clamp(18px, 2vw, 26px);
  line-height: 1.08;
  text-transform: uppercase;
}

.proof-sticker {
  position: absolute;
  z-index: 3;
  display: flex;
  flex-direction: column;
  border: 3px solid var(--ink);
  box-shadow: 6px 6px 0 var(--ink);
  text-align: center;
}

.proof-sticker small {
  font-weight: 900;
  letter-spacing: .12em;
}

.proof-sticker strong {
  font-family: var(--display);
  line-height: 1;
}

.proof-sticker span {
  font-weight: 800;
}

.sticker-yellow {
  top: 8%;
  left: -70px;
  width: 164px;
  padding: 17px 12px;
  background: var(--yellow);
  transform: rotate(-7deg);
}

.sticker-yellow strong {
  margin: 5px 0 2px;
  font-size: 39px;
}

.sticker-yellow span {
  font-size: 12px;
}

.sticker-red {
  right: -45px;
  bottom: 15%;
  width: 145px;
  padding: 14px 12px;
  background: var(--red);
  color: var(--white);
  transform: rotate(6deg);
}

.sticker-red strong {
  margin: 3px 0;
  font-size: 32px;
}

.sticker-red span {
  font-size: 11px;
}

.scribble {
  position: absolute;
  top: -28px;
  right: -10px;
  font-family: Georgia, serif;
  font-size: 20px;
  font-style: italic;
  transform: rotate(-6deg);
}

.scroll-cue {
  position: absolute;
  bottom: 18px;
  left: 50%;
  z-index: 4;
  display: flex;
  align-items: center;
  gap: 9px;
  color: var(--muted);
  font-size: 10px;
  font-weight: 900;
  letter-spacing: .16em;
  text-decoration: none;
  transform: translateX(-50%);
}

.scroll-cue span {
  display: block;
  width: 1px;
  height: 26px;
  background: var(--ink);
  transform-origin: top;
  animation: scrollLine 1.6s ease-in-out infinite;
}

@keyframes scrollLine {
  0%, 100% { transform: scaleY(.35); }
  50% { transform: scaleY(1); }
}

.proof-strip {
  display: grid;
  grid-template-columns: repeat(3, 1fr) 1.25fr;
  background: var(--white);
  border-top: var(--border);
  border-bottom: var(--border);
}

.proof-item,
.proof-note {
  min-height: 148px;
  padding: 28px clamp(22px, 3vw, 45px);
  border-right: var(--border);
}

.proof-item strong,
.proof-item span,
.proof-note span,
.proof-note b {
  display: block;
}

.proof-item strong {
  margin-bottom: 5px;
  font-family: var(--display);
  font-size: clamp(35px, 4vw, 56px);
  line-height: 1;
  letter-spacing: -.06em;
}

.proof-item span {
  max-width: 170px;
  color: var(--muted);
  font-size: 13px;
  line-height: 1.35;
}

.proof-note {
  display: flex;
  flex-direction: column;
  justify-content: center;
  border-right: 0;
  background: var(--yellow);
  transform: none !important;
}

.proof-note span {
  margin-bottom: 5px;
  font-size: 12px;
  font-weight: 800;
  letter-spacing: .1em;
  text-transform: uppercase;
}

.proof-note b {
  font-family: var(--display);
  font-size: clamp(20px, 2.4vw, 33px);
  line-height: 1.05;
}

.section-shell {
  width: var(--shell);
  margin: 0 auto;
}

.section-dark {
  background: var(--ink);
  color: var(--white);
}

.section-paper {
  background: var(--white);
}

.problem {
  position: relative;
  padding: 130px 0 0;
  overflow: hidden;
}

.problem-grid {
  display: grid;
  grid-template-columns: 1.2fr .8fr;
  gap: 100px;
  padding-bottom: 105px;
}

.eyebrow {
  margin-bottom: 18px;
  font-size: 12px;
  font-weight: 950;
  letter-spacing: .16em;
  text-transform: uppercase;
}

.eyebrow.yellow { color: var(--yellow); }
.eyebrow.red { color: var(--red); }
.eyebrow.blue { color: #387ee1; }

.problem h2,
.section-intro h2,
.method-header h2,
.human-copy h2,
.case-copy h2,
.fit-header h2,
.offers-header h2,
.stack-copy h2,
.after-header h2,
.faq-heading h2,
.final-inner h2 {
  margin-bottom: 0;
  font-family: var(--display);
  font-size: clamp(43px, 5.6vw, 76px);
  line-height: .98;
  letter-spacing: -.065em;
  text-transform: uppercase;
}

.outline-text {
  margin-top: 10px;
  color: transparent;
  -webkit-text-stroke: 1px rgba(255, 253, 247, .65);
}

.problem-copy > p {
  margin-bottom: 18px;
  color: #d9d2c5;
  font-size: clamp(19px, 2vw, 24px);
  line-height: 1.45;
}

.cost-card {
  display: grid;
  grid-template-columns: auto 1fr;
  gap: 16px;
  align-items: start;
  padding: 22px;
  margin-top: 35px;
  border: 2px solid var(--white);
  background: var(--red);
  color: var(--white);
  box-shadow: 8px 8px 0 var(--yellow);
  transform: rotate(-1deg);
}

.cost-icon {
  display: grid;
  width: 42px;
  height: 42px;
  place-items: center;
  border: 2px solid var(--white);
  border-radius: 50%;
  font-family: var(--display);
  font-size: 24px;
}

.cost-card b {
  display: block;
  font-size: 18px;
}

.cost-card p {
  margin: 4px 0 0;
  line-height: 1.4;
}

.mistake-ticker {
  display: flex;
  width: max-content;
  gap: 35px;
  align-items: center;
  padding: 18px 30px;
  background: var(--red);
  border-top: 2px solid var(--white);
  color: var(--white);
  font-family: var(--display);
  font-size: 18px;
  letter-spacing: -.02em;
  transform: rotate(-1deg) translateY(8px);
}

.mistake-ticker i {
  color: var(--yellow);
  font-size: 28px;
  font-style: normal;
}

.recognition {
  padding: 145px 0 130px;
}

.section-intro {
  max-width: 790px;
}

.section-intro > p:last-child {
  max-width: 690px;
  margin: 24px 0 0;
  color: var(--muted);
  font-size: 20px;
}

.recognition-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 22px;
  margin-top: 65px;
}

.tilt-card {
  position: relative;
  min-height: 330px;
  padding: 30px;
  border: var(--border);
  background: var(--white);
  box-shadow: 8px 8px 0 var(--ink);
  transition: transform .25s ease, box-shadow .25s ease;
}

.tilt-card:nth-child(1) { transform: rotate(-1.2deg); }
.tilt-card:nth-child(2) { transform: translateY(24px) rotate(1deg); }
.tilt-card:nth-child(3) { transform: rotate(-.5deg); }

.tilt-card:hover {
  box-shadow: 13px 13px 0 var(--ink);
}

.tilt-card:nth-child(1):hover { transform: translateY(-8px) rotate(-1.2deg); }
.tilt-card:nth-child(2):hover { transform: translateY(16px) rotate(1deg); }
.tilt-card:nth-child(3):hover { transform: translateY(-8px) rotate(-.5deg); }

.card-yellow { background: var(--yellow); }

.card-number {
  position: absolute;
  top: 22px;
  right: 24px;
  color: var(--muted);
  font-weight: 900;
}

.card-icon {
  display: grid;
  width: 64px;
  height: 64px;
  place-items: center;
  margin-bottom: 45px;
  border: var(--border);
  border-radius: 50%;
  background: var(--red);
  color: var(--white);
  font-family: var(--display);
  font-size: 32px;
}

.tilt-card:nth-child(2) .card-icon { background: var(--blue); color: var(--ink); }
.tilt-card:nth-child(3) .card-icon { background: var(--ink); }

.tilt-card h3 {
  margin-bottom: 14px;
  font-family: var(--display);
  font-size: clamp(22px, 2.2vw, 30px);
  line-height: 1.08;
  letter-spacing: -.045em;
  text-transform: uppercase;
}

.tilt-card p {
  margin: 0;
  color: #4f4d48;
  font-size: 16px;
}

.recognition-callout {
  display: flex;
  max-width: 900px;
  gap: 22px;
  align-items: flex-start;
  margin: 80px auto 0;
  font-family: Georgia, serif;
  font-size: clamp(23px, 3vw, 36px);
  font-style: italic;
  line-height: 1.25;
  text-align: center;
}

.recognition-callout p { margin: 0; }
.recognition-callout strong { background: linear-gradient(transparent 68%, var(--yellow) 0); }
.hand-arrow { color: var(--red); font-size: 50px; transform: rotate(14deg); }

.method {
  padding: 135px 0;
  border-top: var(--border);
  border-bottom: var(--border);
}

.method-header {
  display: grid;
  grid-template-columns: 1.3fr .7fr;
  gap: 60px;
  align-items: end;
  margin-bottom: 80px;
}

.method-header > p {
  margin: 0;
  color: var(--muted);
  font-size: 19px;
}

.method-steps {
  border-top: var(--border);
}

.method-step {
  display: grid;
  grid-template-columns: 120px minmax(0, 1fr) 250px;
  gap: 50px;
  min-height: 340px;
  align-items: center;
  padding: 55px 0;
  border-bottom: var(--border);
}

.step-index {
  align-self: start;
  color: transparent;
  font-family: var(--display);
  font-size: 72px;
  line-height: 1;
  -webkit-text-stroke: 2px var(--ink);
}

.step-label {
  margin-bottom: 9px;
  color: #387ee1;
  font-size: 11px;
  font-weight: 950;
  letter-spacing: .16em;
}

.step-body h3 {
  max-width: 650px;
  margin-bottom: 14px;
  font-family: var(--display);
  font-size: clamp(28px, 3vw, 42px);
  line-height: 1.02;
  letter-spacing: -.05em;
  text-transform: uppercase;
}

.step-body > p:not(.step-label) {
  max-width: 690px;
  color: var(--muted);
  font-size: 18px;
}

.step-body ul {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  padding: 0;
  margin: 22px 0 0;
  list-style: none;
}

.step-body li {
  padding: 6px 10px;
  border: 1px solid var(--ink);
  background: var(--paper);
  font-size: 12px;
  font-weight: 800;
}

.step-stamp {
  justify-self: center;
  padding: 23px 30px;
  border: 5px solid currentColor;
  border-radius: 50%;
  font-family: var(--display);
  font-size: 24px;
  line-height: .95;
  text-align: center;
  transform: rotate(-10deg);
}

.red-stamp { color: var(--red); }

.mini-product {
  justify-self: stretch;
  padding: 18px;
  border: 3px solid var(--ink);
  background: var(--blue);
  box-shadow: 8px 8px 0 var(--ink);
  transform: rotate(2deg);
}

.mini-top { display: flex; gap: 5px; margin-bottom: 24px; }
.mini-top i { width: 9px; height: 9px; border: 1px solid var(--ink); border-radius: 50%; background: var(--white); }
.mini-line { width: 65%; height: 9px; margin-bottom: 9px; background: var(--ink); }
.mini-line.wide { width: 93%; }
.mini-button { display: inline-block; padding: 8px 12px; margin-top: 24px; background: var(--yellow); border: 2px solid var(--ink); font-family: var(--display); font-size: 11px; }

.growth-bars {
  display: flex;
  height: 190px;
  align-items: end;
  gap: 10px;
  padding: 20px;
  border: 3px solid var(--ink);
  background: var(--yellow);
  box-shadow: 8px 8px 0 var(--ink);
  transform: rotate(-2deg);
}

.growth-bars i {
  flex: 1;
  height: var(--h);
  border: 2px solid var(--ink);
  background: var(--red);
  transition: height .5s ease;
}

.growth-bars:hover i:nth-child(odd) { height: calc(var(--h) + 8%); }

.method-cards {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 20px;
}

.method-card {
  position: relative;
  min-height: 360px;
  padding: 32px;
  border: var(--border);
  background: var(--paper);
  box-shadow: 7px 7px 0 var(--ink);
  transition: transform .22s ease, box-shadow .22s ease;
}

.method-card:hover {
  box-shadow: 10px 10px 0 var(--ink);
  transform: translateY(-4px);
}

.method-card-yellow { background: var(--yellow); }
.method-card-blue { background: var(--blue); }

.method-number {
  position: absolute;
  top: 24px;
  right: 26px;
  color: transparent;
  font-family: var(--display);
  font-size: 54px;
  line-height: 1;
  -webkit-text-stroke: 1.5px var(--ink);
}

.method-card .step-label {
  padding-right: 70px;
  margin-bottom: 42px;
}

.method-card h3 {
  max-width: 480px;
  margin-bottom: 14px;
  font-family: var(--display);
  font-size: clamp(26px, 2.8vw, 38px);
  line-height: 1.02;
  letter-spacing: -.05em;
  text-transform: uppercase;
}

.method-card > p:not(.step-label) {
  max-width: 540px;
  color: var(--muted);
  font-size: 17px;
}

.method-tags {
  display: flex;
  flex-wrap: wrap;
  gap: 7px;
  margin-top: 24px;
}

.method-tags span {
  padding: 6px 9px;
  border: 1px solid var(--ink);
  background: var(--white);
  font-size: 11px;
  font-weight: 850;
}

.human {
  padding: 140px 0;
  overflow: hidden;
  background: var(--yellow);
  border-bottom: var(--border);
}

.human-grid {
  display: grid;
  grid-template-columns: minmax(300px, 380px) minmax(0, 1fr);
  gap: clamp(55px, 7vw, 100px);
  align-items: center;
}

.human-photo {
  position: relative;
  width: 100%;
  max-width: 380px;
  justify-self: center;
}

.human-photo img {
  width: 100%;
  height: clamp(480px, 48vw, 580px);
  aspect-ratio: auto;
  object-fit: cover;
  object-position: center 44%;
  border: 4px solid var(--ink);
  filter: grayscale(1) contrast(1.08);
  box-shadow: 15px 15px 0 var(--red);
  transform: rotate(-1.5deg);
}

.photo-label {
  position: absolute;
  right: -35px;
  bottom: 45px;
  padding: 13px 17px;
  border: 2px solid var(--white);
  background: var(--ink);
  color: var(--white);
  font-family: var(--display);
  font-size: 13px;
  transform: rotate(4deg);
}

.human-copy .eyebrow { color: var(--ink); }
.human-copy h2 { max-width: 780px; }

.big-copy {
  max-width: 720px;
  margin: 30px 0;
  font-size: clamp(19px, 2.3vw, 27px);
  line-height: 1.4;
}

.human-points {
  display: grid;
  gap: 13px;
}

.human-points > div {
  display: grid;
  grid-template-columns: 30px 1fr;
  gap: 12px;
}

.human-points > div > span {
  display: grid;
  width: 28px;
  height: 28px;
  place-items: center;
  border: 2px solid var(--ink);
  border-radius: 50%;
  background: var(--white);
  font-weight: 900;
}

.human-points p { margin: 1px 0 0; }

blockquote {
  position: relative;
  padding: 26px 28px 24px 45px;
  margin: 42px 0 0;
  border: 3px solid var(--ink);
  background: var(--white);
  box-shadow: 8px 8px 0 var(--ink);
  font-family: Georgia, serif;
  font-size: 18px;
  font-style: italic;
  line-height: 1.45;
  transform: rotate(.5deg);
}

blockquote::before {
  position: absolute;
  top: 6px;
  left: 12px;
  color: var(--red);
  content: "\0022";
  font-family: Georgia, serif;
  font-size: 58px;
  line-height: 1;
}

blockquote cite {
  display: block;
  margin-top: 13px;
  font-family: var(--body);
  font-size: 12px;
  font-style: normal;
  font-weight: 900;
  letter-spacing: .1em;
  text-transform: uppercase;
}

.case-study {
  padding: 140px 0;
}

.case-grid {
  display: grid;
  grid-template-columns: .95fr 1.05fr;
  gap: clamp(70px, 10vw, 140px);
  align-items: center;
}

.case-copy > p:not(.eyebrow) {
  max-width: 620px;
  color: #c8c2b8;
  font-size: 19px;
}

.case-copy h2 { margin-bottom: 30px; }

.inline-cta {
  display: inline-flex;
  gap: 18px;
  align-items: center;
  padding-bottom: 5px;
  margin-top: 18px;
  border-bottom: 2px solid var(--yellow);
  color: var(--yellow);
  font-weight: 900;
  text-decoration: none;
  text-transform: uppercase;
}

.inline-cta span { font-size: 22px; transition: transform .2s ease; }
.inline-cta:hover span { transform: translate(4px, -4px); }

.revenue-board {
  padding: 28px;
  border: 3px solid var(--white);
  background: #181816;
  box-shadow: 14px 14px 0 var(--red);
  transform: rotate(1.2deg);
}

.board-top {
  display: flex;
  justify-content: space-between;
  gap: 20px;
  padding-bottom: 18px;
  border-bottom: 1px solid #55534e;
  font-size: 11px;
  font-weight: 900;
  letter-spacing: .12em;
}

.live-chip {
  display: flex;
  align-items: center;
  gap: 7px;
  color: var(--yellow);
}

.live-chip i {
  width: 8px;
  height: 8px;
  border-radius: 50%;
  background: var(--red);
}

.board-number {
  padding: 38px 0 34px;
  border-bottom: 1px solid #55534e;
}

.board-number small,
.board-number strong { display: block; }
.board-number small { color: #aaa49a; font-size: 11px; font-weight: 900; letter-spacing: .14em; }
.board-number strong { color: var(--yellow); font-family: var(--display); font-size: clamp(50px, 7vw, 86px); line-height: 1; letter-spacing: -.07em; }

.board-lines > div {
  display: flex;
  justify-content: space-between;
  gap: 20px;
  padding: 15px 0;
  border-bottom: 1px solid #3b3a36;
}

.board-lines span { color: #aaa49a; }
.board-lines b { text-align: right; }
.revenue-board > p { margin: 18px 0 0; color: #8d8981; font-size: 11px; }

.fit {
  padding: 135px 0;
  background: var(--paper-deep);
}

.fit-header { max-width: 860px; margin-bottom: 65px; }

.fit-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 26px;
}

.fit-column {
  padding: 34px;
  border: var(--border);
  background: var(--white);
  box-shadow: 8px 8px 0 var(--ink);
}

.fit-no { background: var(--ink); color: var(--white); box-shadow: 8px 8px 0 var(--red); }

.fit-title {
  display: flex;
  gap: 14px;
  align-items: center;
  padding-bottom: 22px;
  border-bottom: 2px solid currentColor;
}

.fit-title span {
  display: grid;
  width: 45px;
  height: 45px;
  place-items: center;
  border-radius: 50%;
  background: var(--yellow);
  color: var(--ink);
  font-family: var(--display);
  font-size: 24px;
}

.fit-no .fit-title span { background: var(--red); color: var(--white); }
.fit-title h3 { margin: 0; font-family: var(--display); font-size: 25px; letter-spacing: -.04em; text-transform: uppercase; }
.fit-column ul { display: grid; gap: 17px; padding: 0; margin: 28px 0 0; list-style: none; }
.fit-column li { position: relative; padding-left: 24px; font-size: 17px; }
.fit-column li::before { position: absolute; top: 1px; left: 0; color: var(--red); content: "→"; font-weight: 900; }
.fit-yes li::before { color: #287d43; }

.offers {
  padding: 140px 0;
  border-top: var(--border);
  border-bottom: var(--border);
}

.offers-header { max-width: 850px; }
.offers-header > p:last-child { max-width: 600px; margin: 25px 0 0; color: var(--muted); font-size: 19px; }

.offer-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 20px;
  align-items: stretch;
  margin-top: 75px;
}

.offer-card {
  position: relative;
  display: flex;
  min-height: 690px;
  flex-direction: column;
  padding: 30px;
  border: var(--border);
  background: var(--paper);
  transition: transform .25s ease, box-shadow .25s ease;
}

.offer-card:hover { transform: translateY(-8px); box-shadow: 9px 9px 0 var(--ink); }

.offer-card.featured {
  background: var(--yellow);
  border-width: 4px;
  box-shadow: 10px 10px 0 var(--ink);
  transform: translateY(-20px);
}

.offer-card.featured:hover { transform: translateY(-29px); box-shadow: 13px 13px 0 var(--ink); }

.popular-ribbon {
  position: absolute;
  top: -23px;
  right: 20px;
  padding: 9px 13px;
  border: 2px solid var(--ink);
  background: var(--red);
  color: var(--white);
  font-size: 11px;
  font-weight: 950;
  letter-spacing: .1em;
  transform: rotate(2deg);
}

.offer-tag {
  display: inline-block;
  padding: 6px 9px;
  margin-bottom: 18px;
  border: 1px solid var(--ink);
  background: var(--white);
  font-size: 10px;
  font-weight: 950;
  letter-spacing: .14em;
}

.offer-top h3 {
  margin-bottom: 12px;
  font-family: var(--display);
  font-size: 31px;
  line-height: 1;
  letter-spacing: -.05em;
  text-transform: uppercase;
}

.offer-top p { min-height: 78px; color: var(--muted); }

.price {
  padding: 25px 0;
  margin: 20px 0 25px;
  border-top: 1px solid var(--ink);
  border-bottom: 1px solid var(--ink);
}

.price small,
.price strong { display: block; }
.price small { margin-bottom: 2px; font-size: 10px; font-weight: 950; letter-spacing: .15em; }
.price strong { font-family: var(--display); font-size: 56px; line-height: 1; letter-spacing: -.06em; }

.offer-card ul {
  display: grid;
  gap: 12px;
  padding: 0;
  margin: 0 0 30px;
  list-style: none;
}

.offer-card li { position: relative; padding-left: 24px; font-size: 14px; }
.offer-card li::before { position: absolute; top: 0; left: 0; content: "✓"; font-weight: 950; }

.offer-button {
  display: flex;
  width: 100%;
  min-height: 58px;
  justify-content: space-between;
  align-items: center;
  padding: 0 16px;
  margin-top: auto;
  border: var(--border);
  background: var(--white);
  box-shadow: 5px 5px 0 var(--ink);
  font-weight: 950;
  cursor: pointer;
  text-align: left;
  transition: transform .18s ease, box-shadow .18s ease, background .18s ease;
}

.offer-button:hover,
.offer-button:focus-visible { background: var(--red); color: var(--white); box-shadow: 1px 1px 0 var(--ink); transform: translate(4px, 4px); }
.dark-button { background: var(--ink); color: var(--white); }
.price-note { margin: 35px auto 0; color: var(--muted); font-size: 13px; text-align: center; }

.stack {
  padding: 135px 0;
}

.stack-grid {
  display: grid;
  grid-template-columns: .88fr 1.12fr;
  gap: 100px;
  align-items: center;
}

.stack-copy > p:not(.eyebrow) { max-width: 530px; margin: 27px 0 35px; color: #b8b2a8; font-size: 20px; }
.stack-copy .mega-cta { color: var(--ink); }

.stack-list {
  border-top: 1px solid #4b4944;
}

.stack-list > div {
  display: grid;
  grid-template-columns: 55px 1fr auto;
  gap: 20px;
  align-items: center;
  padding: 24px 0;
  border-bottom: 1px solid #4b4944;
  transition: padding .2s ease, background .2s ease;
}

.stack-list > div:hover { padding-right: 14px; padding-left: 14px; background: #1b1b19; }
.stack-list span { color: var(--red); font-family: var(--display); }
.stack-list b { font-size: 19px; }
.stack-list small { color: #99948b; text-align: right; }

.after {
  padding: 135px 0;
}

.after-header { max-width: 830px; margin-bottom: 70px; }

.after-rail {
  display: grid;
  grid-template-columns: 1fr auto 1fr auto 1fr;
  gap: 24px;
  align-items: center;
}

.after-step {
  min-height: 240px;
  padding: 25px;
  border: var(--border);
  background: var(--white);
  box-shadow: 7px 7px 0 var(--ink);
}

.after-step b {
  display: grid;
  width: 45px;
  height: 45px;
  place-items: center;
  margin-bottom: 40px;
  border-radius: 50%;
  background: var(--yellow);
  font-family: var(--display);
}

.after-step h3 { margin-bottom: 9px; font-family: var(--display); font-size: 23px; letter-spacing: -.04em; text-transform: uppercase; }
.after-step p { margin: 0; color: var(--muted); }
.after-arrow { color: var(--red); font-family: var(--display); font-size: 38px; }

.faq {
  padding: 135px 0;
  border-top: var(--border);
}

.faq-grid {
  display: grid;
  grid-template-columns: .8fr 1.2fr;
  gap: 100px;
}

.faq-heading { position: sticky; top: 40px; align-self: start; }
.faq-heading > p:last-child { margin: 25px 0 0; color: var(--muted); }
.faq-heading a { font-weight: 800; }

.accordion { border-top: var(--border); }
.accordion details { border-bottom: var(--border); }
.accordion summary { display: flex; min-height: 86px; align-items: center; justify-content: space-between; gap: 24px; list-style: none; font-family: var(--display); font-size: 21px; letter-spacing: -.035em; cursor: pointer; text-transform: uppercase; }
.accordion summary::-webkit-details-marker { display: none; }
.accordion summary span { display: grid; width: 35px; height: 35px; flex: 0 0 auto; place-items: center; border: 2px solid var(--ink); border-radius: 50%; background: var(--yellow); font-family: var(--body); font-size: 22px; transition: transform .2s ease; }
.accordion details[open] summary span { transform: rotate(45deg); }
.accordion details p { max-width: 690px; padding: 0 55px 26px 0; margin: 0; color: var(--muted); font-size: 17px; }

.final-cta {
  position: relative;
  padding: 145px 0;
  overflow: hidden;
  background: var(--red);
  color: var(--ink);
  border-top: var(--border);
  border-bottom: var(--border);
}

.final-inner { position: relative; z-index: 2; max-width: 1050px; text-align: center; }
.final-inner h2 em { color: var(--white); font-family: Georgia, serif; font-weight: 700; text-transform: none; }
.final-inner > p:not(.eyebrow) { max-width: 610px; margin: 28px auto 35px; font-size: 21px; }
.mega-cta-dark { background: var(--ink); color: var(--white); border-color: var(--ink); box-shadow: 8px 8px 0 var(--white); }
.mega-cta-dark .cta-arrow { background: var(--yellow); color: var(--ink); }
.mega-cta-dark:hover { background: #252522; box-shadow: 4px 4px 0 var(--white); }
.final-inner > small { display: block; margin-top: 26px; font-weight: 700; }

.final-shape { position: absolute; border: 4px solid var(--ink); }
.shape-one { top: -75px; left: 3%; width: 220px; height: 220px; border-radius: 50%; background: var(--yellow); }
.shape-two { right: 4%; bottom: -100px; width: 250px; height: 250px; background: var(--blue); transform: rotate(18deg); }

footer {
  display: grid;
  grid-template-columns: 1fr 1fr auto;
  gap: 40px;
  align-items: end;
  padding: 60px max(24px, calc((100vw - 1200px) / 2));
  background: var(--ink);
  color: var(--white);
}

.footer-brand { font-family: var(--display); font-size: clamp(28px, 4vw, 50px); letter-spacing: -.06em; }
.footer-copy p { margin: 5px 0; color: #aaa59b; font-size: 13px; }
.footer-links { display: flex; gap: 20px; }
.footer-links a { color: var(--yellow); font-size: 13px; font-weight: 800; }

.mobile-cta-bar { display: none; }

.reveal {
  opacity: 0;
  transform: translateY(24px);
  transition: opacity .7s ease, transform .7s cubic-bezier(.2, .8, .2, 1);
}

.reveal.is-visible {
  opacity: 1;
  transform: translateY(0);
}

.application-overlay {
  position: fixed;
  inset: 0;
  z-index: 1000;
  overflow: auto;
  background: var(--paper);
}

.application-overlay[hidden] { display: none; }

.application-shell {
  display: flex;
  min-height: 100svh;
  flex-direction: column;
  background:
    radial-gradient(circle at 90% 10%, rgba(106, 169, 255, .22), transparent 23%),
    radial-gradient(circle at 8% 90%, rgba(255, 216, 77, .28), transparent 26%),
    var(--paper);
}

.application-topbar {
  display: grid;
  grid-template-columns: 1fr minmax(220px, 420px) 1fr;
  gap: 30px;
  align-items: center;
  width: min(1280px, calc(100% - 48px));
  min-height: 82px;
  margin: 0 auto;
}

.progress-meta { display: grid; grid-template-columns: auto 1fr; gap: 14px; align-items: center; color: var(--muted); font-size: 12px; font-weight: 800; }
.progress-track { height: 6px; overflow: hidden; border: 1px solid var(--ink); background: var(--white); }
.progress-track i { display: block; width: 14.28%; height: 100%; background: var(--red); transition: width .25s ease; }

.close-application {
  display: grid;
  width: 44px;
  height: 44px;
  justify-self: end;
  place-items: center;
  border: 2px solid var(--ink);
  border-radius: 50%;
  background: var(--white);
  font-size: 26px;
  line-height: 1;
  cursor: pointer;
  transition: transform .2s ease, background .2s ease;
}

.close-application:hover { background: var(--red); color: var(--white); transform: rotate(8deg); }

#applicationForm {
  display: flex;
  width: min(900px, calc(100% - 40px));
  min-height: calc(100svh - 82px);
  flex: 1;
  flex-direction: column;
  justify-content: center;
  padding: 50px 0 120px;
  margin: 0 auto;
}

.form-step { display: none; animation: stepIn .28s ease both; }
.form-step.is-active { display: block; }

@keyframes stepIn {
  from { opacity: 0; transform: translateX(22px); }
  to { opacity: 1; transform: translateX(0); }
}

.step-copy { margin-bottom: 34px; }
.question-number { display: block; margin-bottom: 12px; color: var(--red); font-family: var(--display); font-size: 14px; }
.step-copy h2 { max-width: 790px; margin-bottom: 10px; font-family: var(--display); font-size: clamp(34px, 5vw, 54px); line-height: 1; letter-spacing: -.055em; text-transform: uppercase; }
.step-copy p { margin: 0; color: var(--muted); font-size: 17px; }

.option-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; }
.option-list { display: grid; gap: 10px; }

.option-card {
  display: grid;
  grid-template-columns: auto 1fr auto;
  gap: 14px;
  align-items: center;
  min-height: 82px;
  padding: 14px 16px;
  border: 2px solid var(--ink);
  background: rgba(255, 253, 247, .85);
  cursor: pointer;
  text-align: left;
  transition: transform .18s ease, box-shadow .18s ease, background .18s ease;
}

.option-card:hover,
.option-card:focus-visible { background: var(--yellow); box-shadow: 4px 4px 0 var(--ink); transform: translate(-2px, -2px); }
.option-card.is-selected { background: var(--yellow); box-shadow: 5px 5px 0 var(--ink); }
.option-card kbd { display: grid; width: 28px; height: 28px; place-items: center; border: 1px solid var(--ink); background: var(--white); font-family: var(--body); font-weight: 900; }
.option-card b,
.option-card small { display: block; }
.option-card b { font-size: 16px; }
.option-card small { color: var(--muted); font-size: 12px; }
.option-card > i { display: grid; width: 25px; height: 25px; place-items: center; border: 1px solid var(--ink); border-radius: 50%; color: transparent; font-size: 11px; font-style: normal; }
.option-card.is-selected > i { background: var(--ink); color: var(--yellow); }

.big-input-wrap { position: relative; display: block; }
.big-input-wrap textarea,
.line-input-wrap input,
.contact-grid input {
  width: 100%;
  border: 0;
  border-bottom: 3px solid var(--ink);
  outline: 0;
  background: transparent;
  color: var(--ink);
  transition: border-color .2s ease, background .2s ease;
}

.big-input-wrap textarea {
  min-height: 180px;
  padding: 18px 50px 18px 18px;
  border: 3px solid var(--ink);
  background: rgba(255, 253, 247, .8);
  font-size: 20px;
  resize: vertical;
}

.big-input-wrap textarea:focus { border-color: var(--red); box-shadow: 7px 7px 0 var(--yellow); }
.big-input-wrap > small { position: absolute; right: 14px; bottom: 12px; color: var(--muted); font-size: 11px; }

.line-input-wrap { display: block; margin-bottom: 35px; }
.line-input-wrap > span,
.contact-grid label > span { display: block; margin-bottom: 8px; font-size: 12px; font-weight: 900; letter-spacing: .06em; text-transform: uppercase; }
.line-input-wrap input,
.contact-grid input { padding: 11px 3px; font-size: 20px; }
.line-input-wrap input:focus,
.contact-grid input:focus { border-color: var(--red); }
.optional-input { margin-top: 22px; }

.contact-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 30px 24px; }
.contact-wide { grid-column: 1 / -1; }
.contact-grid label > span small { color: var(--muted); font-weight: 500; text-transform: none; }
.consent-row { display: grid; grid-template-columns: auto 1fr; gap: 10px; align-items: start; margin-top: 30px; color: var(--muted); font-size: 13px; }
.consent-row input { width: 18px; height: 18px; margin-top: 2px; accent-color: var(--red); }

.form-navigation {
  position: fixed;
  right: 0;
  bottom: 0;
  left: 0;
  z-index: 3;
  display: grid;
  grid-template-columns: 1fr auto 1fr;
  gap: 20px;
  align-items: center;
  min-height: 82px;
  padding: 12px max(24px, calc((100vw - 900px) / 2));
  border-top: 2px solid var(--ink);
  background: rgba(244, 239, 229, .94);
  backdrop-filter: blur(12px);
}

.form-back,
.form-next {
  min-height: 50px;
  padding: 0 18px;
  border: 2px solid var(--ink);
  font-weight: 900;
  cursor: pointer;
}

.form-back { justify-self: start; background: var(--white); }
.form-back:disabled { opacity: .3; cursor: default; }
.form-next { justify-self: end; min-width: 160px; background: var(--yellow); box-shadow: 4px 4px 0 var(--ink); }
.form-next:hover { background: var(--red); color: var(--white); }
.form-next:disabled { opacity: .6; cursor: wait; }
.enter-hint { color: var(--muted); font-size: 11px; }
.form-error { min-height: 24px; margin: 13px 0 0; color: #bb1d0c; font-size: 13px; font-weight: 800; }
.honeypot { position: absolute !important; left: -9999px !important; }

.application-success {
  width: min(700px, calc(100% - 40px));
  margin: auto;
  padding: 70px 0;
  text-align: center;
}

.success-mark { display: grid; width: 86px; height: 86px; place-items: center; margin: 0 auto 28px; border: 3px solid var(--ink); border-radius: 50%; background: var(--yellow); box-shadow: 7px 7px 0 var(--ink); font-family: var(--display); font-size: 38px; }
.application-success h2 { margin-bottom: 18px; font-family: var(--display); font-size: clamp(40px, 6vw, 64px); line-height: .98; letter-spacing: -.06em; text-transform: uppercase; }
.application-success > p:not(.eyebrow) { max-width: 550px; margin: 0 auto 30px; color: var(--muted); font-size: 18px; }
.application-success button { min-height: 55px; padding: 0 24px; border: 2px solid var(--ink); background: var(--red); color: var(--white); box-shadow: 5px 5px 0 var(--ink); font-weight: 900; cursor: pointer; }

.legal-page { min-height: 100svh; background: var(--paper); }
.legal-shell { width: min(760px, calc(100% - 40px)); padding: 80px 0; margin: 0 auto; }
.legal-shell h1 { margin: 40px 0 25px; font-family: var(--display); font-size: clamp(42px, 7vw, 70px); line-height: .95; letter-spacing: -.06em; text-transform: uppercase; }
.legal-shell p { font-size: 18px; }
.text-link { font-weight: 900; }
.legal-date { margin-top: 45px; color: var(--muted); font-size: 13px !important; }

@media (max-width: 1040px) {
  :root { --shell: min(100% - 36px, 900px); }
  .site-header { grid-template-columns: 1fr auto; }
  .site-header nav { display: none; }
  .hero-grid { grid-template-columns: 1fr .78fr; gap: 35px; }
  .hero h1 { font-size: clamp(48px, 7.3vw, 74px); }
  .hero-actions { align-items: flex-start; flex-direction: column; }
  .watch-link { margin-left: 5px; }
  .sticker-yellow { left: -35px; }
  .sticker-red { right: -18px; }
  .problem-grid { gap: 55px; }
  .recognition-grid { gap: 14px; }
  .tilt-card { padding: 24px; }
  .method-step { grid-template-columns: 85px minmax(0, 1fr) 190px; gap: 30px; }
  .step-index { font-size: 56px; }
  .human-grid { grid-template-columns: .8fr 1.2fr; gap: 60px; }
  .photo-label { right: -15px; }
  .offer-grid { gap: 12px; }
  .offer-card { min-height: 720px; padding: 23px; }
  .price strong { font-size: 48px; }
  .stack-grid,
  .faq-grid { gap: 60px; }
}

@media (max-width: 780px) {
  :root { --shell: calc(100% - 30px); }
  body { padding-bottom: 74px; }
  .announcement { height: 34px; }
  .announcement-track { gap: 20px; font-size: 10px; }
  .site-header { min-height: 70px; }
  .brand { font-size: 18px; }
  .nav-cta { display: none; }
  .hero { min-height: auto; padding: 42px 0 85px; }
  .hero::before { top: 27%; left: -55px; width: 110px; height: 110px; border-width: 20px; }
  .hero::after { display: none; }
  .hero-grid { grid-template-columns: 1fr; gap: 55px; }
  .hero h1 { font-size: clamp(48px, 14.5vw, 69px); }
  .hero h1 em::after { height: 8px; }
  .hero-lede { font-size: 18px; }
  .hero-actions { gap: 22px; }
  .mega-cta { width: 100%; min-height: 66px; font-size: 14px; }
  .hero-visual { width: calc(100% - 30px); max-width: 460px; margin: 0 auto; }
  .portrait-frame { box-shadow: 9px 9px 0 var(--blue); }
  .sticker-yellow { top: 7%; left: -17px; width: 138px; }
  .sticker-yellow strong { font-size: 32px; }
  .sticker-red { right: -20px; bottom: 10%; width: 126px; }
  .scribble { right: 0; font-size: 16px; }
  .scroll-cue { display: none; }
  .proof-strip { grid-template-columns: 1fr 1fr; }
  .proof-item,
  .proof-note { min-height: 128px; border-bottom: var(--border); }
  .proof-item:nth-child(2) { border-right: 0; }
  .proof-item:nth-child(3),
  .proof-note { border-bottom: 0; }
  .problem { padding-top: 95px; }
  .problem-grid { grid-template-columns: 1fr; gap: 45px; padding-bottom: 80px; }
  .problem h2,
  .section-intro h2,
  .method-header h2,
  .human-copy h2,
  .case-copy h2,
  .fit-header h2,
  .offers-header h2,
  .stack-copy h2,
  .after-header h2,
  .faq-heading h2,
  .final-inner h2 { font-size: clamp(39px, 12vw, 58px); }
  .problem-copy > p { font-size: 19px; }
  .mistake-ticker { font-size: 14px; }
  .recognition { padding: 100px 0; }
  .section-intro > p:last-child { font-size: 18px; }
  .recognition-grid { grid-template-columns: 1fr; gap: 20px; margin-top: 45px; }
  .tilt-card { min-height: 275px; }
  .tilt-card:nth-child(1),
  .tilt-card:nth-child(2),
  .tilt-card:nth-child(3) { transform: none; }
  .tilt-card:nth-child(1):hover,
  .tilt-card:nth-child(2):hover,
  .tilt-card:nth-child(3):hover { transform: translateY(-5px); }
  .recognition-callout { margin-top: 55px; font-size: 24px; }
  .hand-arrow { display: none; }
  .method { padding: 100px 0; }
  .method-header { grid-template-columns: 1fr; gap: 22px; margin-bottom: 55px; }
  .method-step { grid-template-columns: 58px 1fr; gap: 18px; padding: 45px 0; }
  .step-index { font-size: 41px; }
  .step-stamp,
  .mini-product,
  .growth-bars { grid-column: 2; width: min(100%, 280px); margin-top: 12px; justify-self: start; }
  .growth-bars { height: 150px; }
  .human { padding: 100px 0; }
  .human-grid { grid-template-columns: 1fr; gap: 70px; }
  .human-photo { width: calc(100% - 24px); max-width: 500px; margin: 0 auto; }
  .photo-label { right: -15px; bottom: 30px; max-width: 210px; text-align: center; }
  .big-copy { font-size: 20px; }
  blockquote { padding: 24px 20px 22px 39px; font-size: 16px; }
  .case-study { padding: 100px 0; }
  .case-grid { grid-template-columns: 1fr; gap: 60px; }
  .board-number strong { font-size: 17vw; }
  .fit { padding: 100px 0; }
  .fit-grid { grid-template-columns: 1fr; }
  .fit-column { padding: 26px; }
  .offers { padding: 100px 0; }
  .offer-grid { grid-template-columns: 1fr; gap: 35px; margin-top: 55px; }
  .offer-card,
  .offer-card.featured { min-height: auto; padding: 28px; transform: none; }
  .offer-card.featured:hover { transform: translateY(-7px); }
  .offer-top p { min-height: 0; }
  .stack { padding: 100px 0; }
  .stack-grid { grid-template-columns: 1fr; gap: 65px; }
  .stack-list > div { grid-template-columns: 45px 1fr; gap: 14px; }
  .stack-list small { grid-column: 2; text-align: left; }
  .after { padding: 100px 0; }
  .after-rail { grid-template-columns: 1fr; gap: 20px; }
  .after-arrow { justify-self: center; transform: rotate(90deg); }
  .after-step { min-height: 220px; }
  .faq { padding: 100px 0; }
  .faq-grid { grid-template-columns: 1fr; gap: 55px; }
  .faq-heading { position: static; }
  .accordion summary { min-height: 78px; font-size: 17px; }
  .final-cta { padding: 105px 0; }
  .shape-one { width: 140px; height: 140px; }
  .shape-two { width: 170px; height: 170px; }
  footer { grid-template-columns: 1fr; gap: 24px; padding: 55px 20px 95px; }
  .footer-links { flex-wrap: wrap; }
  .mobile-cta-bar { position: fixed; right: 0; bottom: 0; left: 0; z-index: 100; display: flex; min-height: 74px; justify-content: space-between; gap: 12px; align-items: center; padding: 9px 12px 9px 16px; border-top: 2px solid var(--ink); background: var(--yellow); }
  .mobile-cta-bar b,
  .mobile-cta-bar span { display: block; }
  .mobile-cta-bar b { font-size: 13px; }
  .mobile-cta-bar div > span { font-size: 10px; }
  .mobile-cta-bar button { min-height: 48px; padding: 0 15px; border: 2px solid var(--ink); background: var(--ink); color: var(--white); font-weight: 900; }
  .application-topbar { grid-template-columns: 1fr auto; width: calc(100% - 28px); }
  .application-brand { font-size: 17px; }
  .progress-meta { grid-column: 1 / -1; grid-row: 2; padding-bottom: 12px; }
  .close-application { grid-column: 2; grid-row: 1; }
  #applicationForm { min-height: calc(100svh - 100px); padding-top: 35px; }
  .step-copy h2 { font-size: clamp(32px, 10vw, 44px); }
  .option-grid { grid-template-columns: 1fr; }
  .option-card { min-height: 74px; }
  .contact-grid { grid-template-columns: 1fr; gap: 25px; }
  .contact-wide { grid-column: auto; }
  .form-navigation { grid-template-columns: auto 1fr; padding: 10px 14px; }
  .enter-hint { display: none; }
  .form-next { grid-column: 2; min-width: 145px; }
}

@media (max-width: 420px) {
  .hero h1 { font-size: 13.5vw; }
  .proof-item,
  .proof-note { padding: 22px 17px; }
  .proof-item strong { font-size: 38px; }
  .cost-card { grid-template-columns: 1fr; }
  .method-step { grid-template-columns: 1fr; }
  .step-index { font-size: 48px; }
  .step-stamp,
  .mini-product,
  .growth-bars { grid-column: 1; }
  .board-top { align-items: flex-start; flex-direction: column; }
  .board-lines > div { align-items: flex-start; flex-direction: column; gap: 3px; }
  .board-lines b { text-align: left; }
  .offer-card,
  .offer-card.featured { padding: 24px 20px; }
  .mobile-cta-bar div > span { display: none; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *,
  *::before,
  *::after { animation-duration: .01ms !important; animation-iteration-count: 1 !important; transition-duration: .01ms !important; scroll-behavior: auto !important; }
  .reveal { opacity: 1; transform: none; }
}

/* Funnel v2: tighter hierarchy and intentional responsive composition */
.hero h1 {
  max-width: 760px;
  font-size: clamp(50px, 5vw, 72px);
}

.problem h2,
.section-intro h2,
.method-header h2,
.human-copy h2,
.case-copy h2,
.fit-header h2,
.offers-header h2,
.stack-copy h2,
.after-header h2,
.faq-heading h2,
.final-inner h2 {
  font-size: clamp(40px, 4.6vw, 64px);
}

.problem { padding-top: 105px; }
.problem-grid { gap: 70px; padding-bottom: 90px; }
.recognition { padding: 110px 0; }
.tilt-card { min-height: 290px; }
.card-icon { margin-bottom: 30px; }
.recognition-callout { margin-top: 65px; }
.method { padding: 110px 0; }
.method-header { margin-bottom: 58px; }
.human { padding: 110px 0; }
.case-study { padding: 110px 0; }
.fit { padding: 110px 0; }
.offers { padding: 110px 0; }
.stack { padding: 110px 0; }
.after { padding: 110px 0; }
.faq { padding: 110px 0; }
.final-cta { padding: 120px 0; }

@media (max-width: 1040px) {
  .method-card { min-height: 380px; }
  .human-grid { grid-template-columns: minmax(280px, 340px) minmax(0, 1fr); gap: 50px; }
  .human-photo img { height: 510px; }
}

@media (max-width: 780px) {
  :root { --shell: calc(100% - 32px); }

  body { padding-bottom: 64px; }
  .announcement { height: 32px; }
  .site-header { min-height: 64px; }
  .brand { font-size: 17px; }

  .hero { padding: 30px 0 54px; }
  .hero-grid { gap: 34px; }
  .hero-kicker { margin-bottom: 18px; font-size: 10px; }
  .hero h1 { font-size: clamp(39px, 11.3vw, 48px); line-height: .94; letter-spacing: -.065em; }
  .hero h1 em::after { height: 6px; }
  .hero-lede { margin-bottom: 22px; font-size: 16.5px; line-height: 1.45; }
  .hero-actions { gap: 16px; }
  .hero .mega-cta { min-height: 62px; padding-left: 18px; font-size: 12px; box-shadow: 5px 5px 0 var(--ink); }
  .hero .cta-arrow { width: 43px; height: 43px; }
  .watch-link { margin-top: 4px; }
  .watch-link b { font-size: 12px; }
  .micro-proof { margin-top: 18px; line-height: 1.35; }
  .hero-visual { width: min(300px, calc(100% - 28px)); margin: 0 auto; }
  .portrait-frame { height: 360px; aspect-ratio: auto; box-shadow: 7px 7px 0 var(--blue); transform: rotate(.7deg); }
  .portrait-frame img { width: 100%; height: 100%; object-fit: cover; object-position: center 45%; }
  .portrait-caption { right: 17px; bottom: 16px; left: 17px; }
  .portrait-caption b { font-size: 18px; }
  .sticker-yellow { top: 18px; left: -15px; width: 120px; padding: 11px 8px; box-shadow: 4px 4px 0 var(--ink); }
  .sticker-yellow strong { font-size: 27px; }
  .sticker-red { display: none; }
  .scribble { display: none; }

  .proof-item,
  .proof-note { min-height: 104px; padding: 18px 16px; }
  .proof-item strong { font-size: 34px; }
  .proof-item span { font-size: 11px; }
  .proof-note b { font-size: 18px; }

  .problem,
  .recognition,
  .method,
  .human,
  .case-study,
  .fit,
  .offers,
  .stack,
  .after,
  .faq,
  .final-cta { padding-top: 74px; padding-bottom: 74px; }

  .problem-grid { gap: 30px; padding-bottom: 62px; }
  .problem h2,
  .section-intro h2,
  .method-header h2,
  .human-copy h2,
  .case-copy h2,
  .fit-header h2,
  .offers-header h2,
  .stack-copy h2,
  .after-header h2,
  .faq-heading h2,
  .final-inner h2 { font-size: clamp(35px, 9.8vw, 42px); line-height: .98; }
  .problem-copy > p { font-size: 17px; }
  .cost-card { gap: 12px; padding: 18px; margin-top: 26px; box-shadow: 5px 5px 0 var(--yellow); }
  .cost-card b { font-size: 16px; }
  .mistake-ticker { padding: 13px 20px; font-size: 12px; }

  .section-intro > p:last-child { margin-top: 18px; font-size: 16.5px; }
  .recognition-grid { gap: 14px; margin-top: 36px; }
  .tilt-card { min-height: 0; padding: 22px; box-shadow: 5px 5px 0 var(--ink); }
  .card-icon { width: 48px; height: 48px; margin-bottom: 22px; font-size: 23px; }
  .tilt-card h3 { font-size: 23px; }
  .tilt-card p { font-size: 14px; }
  .recognition-callout { margin-top: 42px; font-size: 20px; }

  .method-header { gap: 16px; margin-bottom: 36px; }
  .method-header > p { font-size: 16px; }
  .method-cards { grid-template-columns: 1fr; gap: 14px; }
  .method-card { min-height: 0; padding: 23px; box-shadow: 5px 5px 0 var(--ink); }
  .method-card .step-label { margin-bottom: 34px; }
  .method-number { top: 20px; right: 20px; font-size: 46px; }
  .method-card h3 { font-size: 27px; }
  .method-card > p:not(.step-label) { font-size: 15px; }
  .method-tags { margin-top: 18px; }

  .human-grid { grid-template-columns: 1fr; gap: 38px; }
  .human-photo { width: 278px; max-width: calc(100% - 24px); }
  .human-photo img { height: 370px; object-position: center 42%; box-shadow: 8px 8px 0 var(--red); transform: rotate(-.7deg); }
  .photo-label { right: -9px; bottom: 16px; max-width: 170px; padding: 9px 11px; font-size: 9px; }
  .big-copy { margin: 22px 0; font-size: 18px; }
  .human-points { gap: 11px; }
  .human-points p { font-size: 14px; }
  blockquote { margin-top: 28px; padding: 22px 17px 20px 36px; box-shadow: 5px 5px 0 var(--ink); font-size: 14px; }

  .case-grid { gap: 42px; }
  .case-copy > p:not(.eyebrow) { font-size: 16px; }
  .revenue-board { padding: 21px; box-shadow: 7px 7px 0 var(--red); transform: none; }
  .board-number { padding: 27px 0; }
  .board-number strong { font-size: clamp(48px, 16vw, 64px); }

  .fit-header { margin-bottom: 40px; }
  .fit-grid { gap: 16px; }
  .fit-column { padding: 22px; box-shadow: 5px 5px 0 var(--ink); }
  .fit-no { box-shadow: 5px 5px 0 var(--red); }
  .fit-title h3 { font-size: 20px; }
  .fit-title span { width: 38px; height: 38px; }
  .fit-column ul { gap: 13px; margin-top: 22px; }
  .fit-column li { font-size: 14px; }

  .offers-header > p:last-child { margin-top: 18px; font-size: 16px; }
  .offer-grid { gap: 22px; margin-top: 42px; }
  .offer-card,
  .offer-card.featured { padding: 22px; box-shadow: 5px 5px 0 var(--ink); }
  .offer-card h3 { font-size: 27px; }
  .offer-top p { font-size: 14px; }
  .price { padding: 20px 0; margin: 16px 0 20px; }
  .price strong { font-size: 45px; }
  .offer-card ul { gap: 9px; margin-bottom: 24px; }
  .offer-card li { font-size: 13px; }

  .stack-grid { gap: 44px; }
  .stack-copy > p:not(.eyebrow) { margin: 20px 0 28px; font-size: 17px; }
  .stack-list > div { padding: 18px 0; }
  .stack-list b { font-size: 16px; }
  .stack-list small { font-size: 11px; }

  .after-header { margin-bottom: 40px; }
  .after-rail { gap: 12px; }
  .after-step { min-height: 0; padding: 21px; box-shadow: 5px 5px 0 var(--ink); }
  .after-step b { margin-bottom: 22px; }
  .after-step h3 { font-size: 20px; }
  .after-step p { font-size: 14px; }
  .after-arrow { font-size: 25px; line-height: 1; }

  .faq-grid { gap: 38px; }
  .accordion summary { min-height: 70px; font-size: 15px; }
  .accordion summary span { width: 31px; height: 31px; }
  .accordion details p { padding: 0 42px 21px 0; font-size: 14px; }

  .final-inner > p:not(.eyebrow) { margin: 22px auto 28px; font-size: 17px; }
  .final-inner .mega-cta { font-size: 11px; }
  .shape-one { width: 100px; height: 100px; }
  .shape-two { width: 120px; height: 120px; }

  footer { gap: 19px; padding: 45px 18px 86px; }
  .footer-brand { font-size: 30px; }
  .mobile-cta-bar { min-height: 64px; padding: 7px 10px 7px 13px; }
  .mobile-cta-bar b { font-size: 11px; }
  .mobile-cta-bar div > span { font-size: 9px; }
  .mobile-cta-bar button { min-height: 44px; padding: 0 13px; font-size: 12px; }

  .application-topbar { min-height: 66px; }
  #applicationForm { width: calc(100% - 28px); min-height: calc(100svh - 88px); padding: 24px 0 92px; }
  .step-copy { margin-bottom: 24px; }
  .step-copy h2 { font-size: clamp(30px, 8.8vw, 37px); }
  .step-copy p { font-size: 14px; }
  .option-card { min-height: 66px; padding: 11px 12px; }
  .option-card b { font-size: 14px; }
  .option-card small { font-size: 11px; }
  .big-input-wrap textarea { min-height: 150px; padding: 14px 42px 14px 14px; font-size: 16px; }
  .line-input-wrap { margin-bottom: 25px; }
  .line-input-wrap input,
  .contact-grid input { font-size: 16px; }
  .form-navigation { min-height: 70px; }
  .form-back,
  .form-next { min-height: 46px; }
}

@media (max-width: 420px) {
  .hero h1 { font-size: 10.8vw; }
  .hero::before { opacity: .45; }
  .cost-card { grid-template-columns: auto 1fr; }
  .mobile-cta-bar div > span { display: block; }
}

/* Real operating proof and application-led offer ladder */
.dashboard-proof {
  padding: 120px 0;
  overflow: hidden;
  border-bottom: var(--border);
}

.dashboard-proof-header {
  display: grid;
  grid-template-columns: 1.1fr .9fr;
  gap: clamp(45px, 8vw, 110px);
  align-items: end;
  margin-bottom: 58px;
}

.dashboard-proof-header h2 {
  max-width: 790px;
  font-size: clamp(42px, 5vw, 68px);
}

.dashboard-proof-header > p {
  max-width: 530px;
  margin: 0 0 4px;
  color: var(--muted);
  font-size: 18px;
  line-height: 1.55;
}

.dashboard-proof-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 25px;
}

.dashboard-shot {
  min-width: 0;
  padding: 12px;
  margin: 0;
  border: var(--border);
  background: var(--white);
  box-shadow: 9px 9px 0 var(--ink);
}

.dashboard-shot:nth-child(2) {
  box-shadow: 9px 9px 0 var(--red);
}

.dashboard-image-wrap {
  position: relative;
  overflow: hidden;
  border: 1px solid #d8dbe5;
  background: #f7f8fb;
}

.dashboard-image-wrap img {
  display: block;
  width: 100%;
  height: auto;
}

.dashboard-stamp {
  position: absolute;
  top: 14px;
  left: 14px;
  padding: 8px 10px;
  border: 2px solid var(--ink);
  background: var(--yellow);
  box-shadow: 3px 3px 0 var(--ink);
  font-size: 10px;
  font-weight: 950;
  letter-spacing: .12em;
  transform: rotate(-1.5deg);
}

.red-stamp { background: var(--red); color: var(--white); transform: rotate(1.5deg); }

.dashboard-shot figcaption {
  display: grid;
  gap: 7px;
  padding: 21px 8px 10px;
}

.dashboard-shot figcaption strong {
  font-family: var(--display);
  font-size: clamp(27px, 3vw, 40px);
  letter-spacing: -.05em;
  text-transform: uppercase;
}

.dashboard-shot figcaption span {
  max-width: 540px;
  color: var(--muted);
  font-size: 14px;
  line-height: 1.5;
}

.proof-day-strip {
  display: grid;
  grid-template-columns: repeat(3, auto) 1fr;
  gap: 0;
  align-items: stretch;
  margin-top: 42px;
  border: var(--border);
  background: var(--ink);
  color: var(--white);
}

.proof-day-strip > div {
  display: grid;
  gap: 4px;
  align-content: center;
  min-width: 175px;
  padding: 22px 24px;
  border-right: 1px solid #494741;
}

.proof-day-strip span {
  color: var(--yellow);
  font-size: 10px;
  font-weight: 900;
  letter-spacing: .14em;
}

.proof-day-strip strong {
  font-family: var(--display);
  font-size: 25px;
  letter-spacing: -.04em;
}

.proof-day-strip p {
  align-self: center;
  max-width: 520px;
  padding: 20px 26px;
  margin: 0 0 0 auto;
  color: #aaa59b;
  font-size: 11px;
  line-height: 1.45;
}

.offer-access strong {
  max-width: 100%;
  font-size: clamp(25px, 2.7vw, 38px);
  letter-spacing: -.045em;
  white-space: nowrap;
}

@media (max-width: 1040px) {
  .dashboard-proof-grid { grid-template-columns: 1fr; }
  .dashboard-image-wrap img { max-height: 520px; object-fit: cover; object-position: top left; }
  .proof-day-strip { grid-template-columns: repeat(3, 1fr); }
  .proof-day-strip > div { min-width: 0; }
  .proof-day-strip p { grid-column: 1 / -1; max-width: none; margin: 0; border-top: 1px solid #494741; }
}

@media (max-width: 780px) {
  .dashboard-proof { padding: 74px 0; }
  .dashboard-proof-header { grid-template-columns: 1fr; gap: 20px; margin-bottom: 37px; }
  .dashboard-proof-header h2 { font-size: clamp(35px, 9.8vw, 42px); line-height: .98; }
  .dashboard-proof-header > p { font-size: 16px; }
  .dashboard-proof-grid { gap: 22px; }
  .dashboard-shot { padding: 7px; box-shadow: 5px 5px 0 var(--ink); }
  .dashboard-shot:nth-child(2) { box-shadow: 5px 5px 0 var(--red); }
  .dashboard-image-wrap img { width: 100%; max-width: none; height: auto; max-height: none; }
  .dashboard-stamp { top: 9px; left: 9px; padding: 6px 8px; font-size: 8px; }
  .dashboard-shot figcaption { padding: 17px 8px 10px; }
  .dashboard-shot figcaption strong { font-size: 27px; }
  .proof-day-strip { grid-template-columns: 1fr; margin-top: 30px; }
  .proof-day-strip > div { grid-template-columns: 74px 1fr; align-items: center; padding: 15px 18px; border-right: 0; border-bottom: 1px solid #494741; }
  .proof-day-strip strong { font-size: 22px; }
  .proof-day-strip p { grid-column: auto; padding: 17px 18px; border-top: 0; }
  .offer-access strong { font-size: 29px; }
}
